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Illuminated- Outdoor advertising structures with electrical equipment installed so that the advertisements are lit and visible for certain hours of the night.
Impact- Effectiveness of advertising generated by an Outdoor campaign
Initial Painting- This is the first copy produced and placed on an advertising structure such as a billboard.
Inflatable- Gas-filled, three dimensional displays for use at point-of-sale or special events; usually taking the shape of a product, trademarked character, etc.
Last modified
2005-01-06 05:37 PM
